What is the cost of creating a video?
The answer? Well, it really depends. There are a number of variables that can affect the cost of producing a short video. The easiest way to work it out is to talk through your budget with a production company. Go through your idea, your location and what you have envisioned as the final product. A reference video is a great place to start when looking for a rough guideline. These are just some of the factors that come into play:
Expertise
When it comes to video production, you get what you pay for. Everyone can take a video on their phone but a good crew are usually worth spending money on. Most marketing and promotional videos only need a small crew consisting of a cameraman/director and a sound man so here at VideoWorks we can offer a stream-lined service.
Location/ Production Time
Can the shoot be completed in a day or will it take longer? Will the crew have to travel? Are there expenses associated with the location? All these things need to be considered when choosing where to shoot in order to keep the costs down.
Equipment
Even the quickest video can required a lot of expensive equipment. Most videos will need the use of at least one camera, lighting and sound equipment. Most cameramen worth their salt will provide all this on the day but when discussing the concept with the production, it often transpires that more cameras on a day’s shoot saves you so much more time in the editing suite.
Editing/Graphics
A short 2-3 minute video can take up to 3 days to edit and ensure a clean cut finished product that is engaging and visual. Some videos many also required graphics, for example; subtitles or a company logo.
Length of Video
The duration of the finished video is one of the major factors that can affect the cost of producing a video. It will determine the length of the shoot as well as the length of the edit. The shorter the video, the quicker it’s made – the cheaper it will be to make!
If you’re looking to get in touch about video production services, get in touch with Northern Ireland’s leading video production service by emailing VideoWorks at info@videoworks-belfast.co.uk
